What Is Digital Signage

Digital Signage is a brand-new media concept, which refers to publishing business, finance and entertainment through large-screen terminal display equipment in large shopping malls, supermarkets, hotel lobbies, restaurants, cinemas and other public places where people gather. Information multimedia professional audiovisual system.

It is designed to broadcast advertising information to a specific group of people in a specific physical place and a specific time period, allowing it to obtain the effect of advertising.

In foreign countries, some people juxtapose it with paper media, radio, television and the Internet, and call it the "fifth media".